Blue Mountains News

Travel Sellers Across Asia Bound for the Blue Mountains

Source: Shayne Mallard Member of the Legislative Council
Archived 27 Oct 2018 - Posted: 28 Aug 2018
The NSW Government’s tourism and major events agency, Destination NSW, will host Aussie Specialist agents in the Blue Mountains as part of Tourism Australia’s biennial travel trade event, Corroboree Asia.

The event aims to educate and train frontline travel sellers across Asia on the many tourism products Australia has to offer, including the vast array of ‘NSW-only’ experiences.

Government Member of the Legislative Council and Blue Mountains resident Shayne Mallard MP said NSW will play host to 60 Aussie Specialist agents from key eastern markets including China, Japan, Korea and Malaysia.

“This is the largest number of Aussie Specialist agents NSW has ever hosted as part of the Corroboree Asia familiarisation program and I’m delighted they’ll be experiencing the beautiful Blue Mountains first-hand,” Mr Mallard said.

“From seeing our iconic natural attractions to experiencing our Aboriginal culture and world-class accommodation, the familiarisation will provide international travel sellers with the chance to discover what’s on offer in our fantastic region so they can promote and sell the Blue Mountains to their clients back home.”

Minister for Tourism and Major Events Adam Marshall said the Government is determined to keep NSW as Australia’s number one tourism and events destination and it’s initiatives such as this that help maintain our dominant position.

“The NSW tourism industry is a serious industry worth serious money and this special promotional program allows us to continue to grow the State’s visitor economy, particularly in our regional areas,” Mr Marshall said.

“We look forward to welcoming more visitors to the Blue Mountains as a result of this visit which has been organised by the NSW Government in collaboration with Tourism Australia.”

Corroboree Asia will be held on the Gold Coast from 27 until 30 August 2018 and combines training workshops and familiarisation visits exclusively for qualified Aussie Specialist agents from Asia.

The 60 Aussie Specialist agents will be split into five groups and will experience Sydney, Byron Bay, Hunter Valley, Wollongong, Kiama, Jervis Bay, Bowral, Berrima, Merimbula, Narooma, Batemans Bay, Port Stephens, the Tweed, Coffs Harbour, Port Macquarie, Oberon and the Blue Mountains.

 
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